Modern Style Mobile Phone Store and Accessories Store Project
3d design concept
This project is a mid-to-high-end digital accessory store, specializing in headphones, mobile phone accessories, smart wearable devices and gaming peripherals. The target customer group is mainly young consumers. Our core objective is to create a “visually appealing, easily photographable, and highlighting product quality” offline space, avoiding the cold and crowded stereotype of traditional digital stores.
For the overall design, we adopted a fusion style combining modern luxury and wabi-sabi aesthetics. We used low-saturation Morandi color scheme (olive green, off-white, and natural wood color) along with soft ambient lighting without main lights, which minimized the coldness of technological products and made the entire space warmer and more comfortable, thereby enhancing customers’ willingness to stay.
Space layout and circulation planning
We took advantage of the high ceilings of the store to create a loft-style double-layer design. We allocated the entire first floor to sales and experience areas, while the second floor was used as a back-office and storage space, without occupying any of the sales area of the first floor.
- Entrance area: An unenclosed open entrance with glass sliding doors. The first thing you see when entering is the central island experience counter, quickly capturing the customers’ attention.
One-ring circulation line: From the entrance → the island experience area → the wall-mounted accessory area → the cashier area → the rest area / 2. Check-in area: Forms a smooth circular shopping route with no dead ends, preventing customers from retracing their steps, and allowing them to visit all product areas. - Second floor loft space: Uses transparent glass as partitions, ensuring the lighting of the first floor while also adding a sense of depth to the entire space. It is planned with an office area and storage room, facilitating the store staff’s handling of back-end work and storage of inventory.
- Utilization of corner areas: In the corner areas of the store, we have set up a children’s interactive area and a check-in rest area. On the one hand, this enhances the stay time of family customers; on the other hand, it creates a check-in point for the store, making it convenient for customers to take photos and share.
Custom furniture project
| Furniture Item | Core Function | Design Details & Applicable Scenarios | Material & Craftsmanship |
|---|---|---|---|
| Oval Island Experience Counter | Core product experience + featured product display | 1. Matte off-white sintered stone countertop, scratch-resistant and fingerprint-resistant, leaving no marks when customers touch and experience the devices; 2. Olive green leather upholstered cabinet body with rounded corners, safe and soft, without the cold industrial feel; 3. Built-in warm white ambient light at the bottom, with a 10cm suspended design above the ground, full of a sense of technology; 4. Reserved charging ports and fixing slots on the countertop, suitable for the experience needs of headphones, gamepads, mobile phones and other devices | Countertop: 12mm thick matte sintered stone; Cabinet body: Plywood + eco-friendly PU leather upholstery; Hardware: DTC silent slide rails |
| Wall-mounted Open High Cabinet | Layered display of full-category accessories | 1. Log color wood grain painted cabinet body with hidden LED shelf lights, the light shines evenly on the accessory packaging to restore the product texture; 2. Adjustable shelf height, which can be flexibly adjusted according to the size of headphones, phone cases, data cables and peripherals; 3. Open design without glass doors, easy for customers to pick up products and convenient for staff to restock and organize; 4. Reserved brand LOGO position at the top to enhance the brand exposure of the store | Cabinet body: E0 grade eco-friendly solid wood particle board; Back panel: Same color wood veneer; Shelf: 8mm tempered glass |
| Front Desk Cashier Counter | Cashier reception + brand image display | 1. Matte off-white sintered stone on the front and log color wood veneer on the side, unified with the overall style without abruptness; 2. Built-in ambient light at the bottom, echoing the lighting of the island counter to enhance the integrity of the space; 3. Reserved wiring slots inside for cashier equipment and computers, keeping the countertop clean without messy wires; 4. Customized brand LOGO on the front to enhance the first impression of the store | Countertop: Matte sintered stone; Cabinet body: Plywood + wood veneer; Hardware: Silent hinges |
| Round Terrazzo Side Table | Auxiliary display for rest area / photo check-in area | 1. Low-profile round design with transparent glass cover, which can display brand peripherals and small smart devices; 2. Terrazzo texture countertop with ambient light at the bottom, matching the overall wabi-sabi style; 3. Compact size, can be flexibly placed in the rest area, and can also be used as a temporary negotiation table | Countertop: Terrazzo pattern sintered stone; Base: Plywood + waterproof paint |
| Attic Office Furniture | Back office work + inventory management | 1. Minimalist open office desks and chairs with transparent glass partitions, which do not affect the lighting of the first floor; 2. Customized closed storage cabinets with sufficient capacity, which can store inventory, packaging materials and office supplies | Cabinet body: E0 grade eco-friendly board; Desks and chairs: Minimalist ergonomic office furniture |
Lighting and Soft Furnishings
Lighting design
Main lighting: The hexagonal geometric chandelier on the ceiling has a simple and stylish design, providing soft and non-irritating light that evenly illuminates the entire space, without any dark spots.
Key lighting: The hidden shelves on the wall-mounted cabinets and the overhead spotlights on the island experience table are specifically designed to highlight the products, restoring the metallic texture and packaging colors of the digital devices, while avoiding reflection that could affect the customer experience.
Ambient lighting: The built-in ambient lights at the bottom of the island table, cash register, and side table provide warm white light that is soft and non-irritating, enhancing the technological feel of the space and making the overall atmosphere of the store more cozy.
Soft Furnishings
Floor and Wall: The floor is covered with light gray terrazzo tiles, which are slip-resistant and durable and also fit with the minimalist style; the walls are painted with light beige art paint and decorated with wood veneer, presenting a clean and tidy look without overshadowing the products.
Check-in and Interaction Area: On one side of the store, a circular built-in seating area was created, complemented by warm light strips, creating a small check-in point; in the corner area, a children’s graffiti wall and small tables and chairs were set up, making it convenient for customers with children to stay.
Green Plants and Decorative Items: In the rest area and corner positions, a few simple green plants were placed to soften the tough appearance of the electronics store; light boxes with mobile phone product posters were hung on the walls to enhance the exposure of the products and also enrich the wall’s texture.
